Krrb is now part of the Apartment Therapy family! Check out the Marketplace for an even wider selection of furnishings and home decor.
This season give shoppers a reason to primarily shop local. For independent sellers, the holiday season rush can make or break a business. Direct foot traffic and shopping dollars to your business by standing apart from the rest with your unique marketing plan!
Sure, there’s plenty of competition but buyers are becoming more savvy in their search for special and one-of-a-kind gifts. Focus on what makes your business stand out, which will in turn make you memorable among busy shoppers.
Sharing gift ideas, sales, and holiday promotions on Krrb and social media is a great way to bring attention to your business. Krrb drives local foot traffic outside of your regular customer base to your inventory. You can also take advantage of the Krrb Weekly Digest, the popular Krrb Pinterest maps—and even the Krrb community team to amplify your efforts.
Some popular and effective holiday strategies include having a seasonal contest, sales (think outside of Black Friday or Cyber Monday!), serving free cookies and hot cider, or gift wrapping. Don’t forget about the power of your social media reach. Get buyers excited by releasing sales first on your Instagram or offering special goodies for those who tag your shop in photos of their purchases.